Sales & Marketing

Atrium Health, a US-based non-profit health provider, has signed a partnership with Siemens Healthineers to buy $140m worth of healthcare equipment. The deal will help to improve Atrium Health’s regional services, specifically in the south-eastern US.

The medical devices and equipment will include advanced imaging technology, radiation oncology and precision endovascular robotics.

The partnership is hoped to bolster Atrium Health’s facilities in rural and underserved communities across North Carolina, South Carolina, Georgia and Alabama, all US, with a scope to expand if needed. Atrium Health will upgrade its healthcare infrastructure, use technologies to improve outcomes and quality, reduce healthcare costs and develop healthcare solutions.

Atrium Health president and CEO Eugene A Woods said: “This partnership between Atrium Health and Siemens Healthineers will create tremendous value for our communities and the healthcare field. Together, we will reshape the future of healthcare, invent new technologies, and grow the next generation of talented clinicians – all with a laser-like focus on equity and inclusive growth.”

Siemens Healthineers recently unveiled a new mobile magnetic resonance machine, named Magnetom Viato.Mobile. Most notably, the new MRI scanner can be controlled remotely, meaning it can be used almost anywhere, with experts providing support from home.

Siemens Healthineers magnetic resonance imaging head Arthur Kaindl said: “With Magnetom Viato.Mobile, we plan to offer the most powerful innovations at 1.5 Tesla for mobile use. Installed in a trailer set up to provide greater flexibility in deploying MR imaging, the scanner can easily be taken from one place to the next or stay at the customer’s site for longer use. For example, the solution can help with screening programmes in underserved regions – it’s not the patient coming to the scanner, but the other way around.”